A splash of pink for the ugly IBM laptop

OK, I can’t resist the irony. I could have brought a much more professional boring looking mouse to go with the black monster, but I refuse to.

Pink Mouse

Pink Mouse

Teehee..he… :D – Do you like my pink lil mouse?

My work just bought us new laptops, IBM ThinkPad T510. However, when I first saw them.. I was offended by their’s sheer ugliness. I know.. I am being vain. But hey, I am a designer and a girl to boot. I like something pretty and I feel inspired when working on something pretty.

When I was at the Qantas Lounge yesterday, I was actually embarrassed being surrounded by prettier laptops (think Macbook Pro, Sony Vaio, Coloured Dell Studio, etc). What can I say… the black laptop does not quite match my pink cardigan.

Since this is one of IBM’s high-end ThinkPad laptop, I was hoping that IBM would up their ante on the design department. However, I think they are exclusively catering for the Corporate World – hence the boring design.

Having said that, I am quite happy with the performance of the laptop. It loads fast and it runs well even with Adobe CS5, Office and the usual junk installed.

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What types of work can you do while freelancing online?

This post is a quick follow-up to my previous post. I have received a number of queries about what you can do while freelancing online.

Note: What’s classified as freelancing online is work that’s done purely online! This means all communications, work and delivery is done remotely (via email, instant messenger, video conference, web downloads, sometimes telephone, etc). You never get to see your client face-to-face.

So, here’s what’s currently popular as freelancing works:

1. Design
Not inclusive of programming – usually you just provide psd files.

  • Website design (static, cms based, flash, html5)
  • Mini website design (one-page promo website, pop-up, sales webpage, etc)
  • Newsletter design
  • UI/UX design (for applications)
  • Graphic design (business card, brochures, corporate stationaries, posters, etc) – always a bonus if you know print and prepress process if you work on this space.

2. Programming
In the online freelance space, the most common applications are:

  • PSD to HTML/CSS/JS
  • PSD to CMS templates
  • PSD to WordPress (HOT! HOT! HOT!) or Joomla or drupal template
  • WordPress, Joomla, Drupal template customisation or new plugins (in PHP)
  • Other web applications (in PHP & mySQL – e.g. contact forms, customer registration, invoicing systems, eNewsletter, etc.)
  • Twitter applications
  • eCommerce websites
  • iPhone applications (objective C or web based) (HOT! HOT! HOT!)
  • Facebook applications (HOT! HOT! HOT!)
  • Interaction design (JQuery and Flash applications (AS3 or AS2))

Other application programming can be done remotely as well (i.e. using JAVA, C, C++, .NET, etc) but not as popular as what’s mentioned above. I think because we’re working on webspace, web-based applications is so much more on demand.

I have also seen an increasing number of mobile applications and social media integration projects. So, this is where you should update your skill.

Note:
I notice that you tend to get more work if you can do BOTH design and programming (e.g. design and develop the website or design and develop the wordpress template).

What people don’t realise is, it’s hard to find a good designer who is an equally good developer.

So, consider collaborating with other freelancer if either one of these skills is not your forte.

3. Writing

  • Blogging (HOT! HOT! HOT!)
  • Copywriting (writing marketing copy for websites, brochure, etc)
  • Content writing (provide ghost writing services for ebooks, news site, eZines, content specific websites, or any websites really)
  • Offline Ghostwriting (writing for books, newspaper articles, etc)
  • Editing and Proofreading (mainly online material)
  • Translation services (English to any languages and vice versa).

4. Webmastering

  • Optimise websites (Search Engine Optimisation/increase ranking on search engine results, increase google page rank, increase traffic, etc)
  • Managing and updating websites
  • Ghost-blogging (Running blogs that are not yours)
  • End-to-end services (design, develop, write, optimise, manage).

6. Illustration and Digital editing
IMO, on the web, unless you’re a good digital artist.. (people commission for your artwork because they admire you) the hot skills right now is VECTOR. Be it vector icon, vector background, vector illustration, etc.

  • Vector Illustration (Adobe illustrator, Flash objects, etc)
  • Image Editing/Manipulation
  • Icon development
  • Game illustration
  • any other digital artwork (anime style, fantasy illustration, concept art, etc) to be put on merchandise (e.g. postcard, greeting card, eCard, cups, t-shirts, etc)

(HOT! HOT! HOT!) means… Skills on demand, popularity increasing rapidly, jobs available everywhere – if you’re good.. you can easily make money out of these trends.

 How to find work?
I’ll cover that in later time. But at the moment, you can google any of the above job types with the word freelance and jobs in it (e.g. Freelance psd to wordpress job, freelance web design work australia, etc). You can research more from then on.

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Some easy ways to earn money on the Internet – proven and tested by yours truly

Ok, being a geek, a person of Chinese descent (hence the love for money and good deals), lazy, and naturally a greedy person, I met the stereotypes of people who should have been easily sucked into the hopeless world of shortcut to riches. Luckily I have a wonderful group of friends and family who would rescue me or knock some sense into my head before I sink to the deepest pit of any get-rich-quick scheme.

Perhaps these were also the reason why I once joined Amway many years ago and wasted a lot of money. I did learn a very important lesson though – sales. But that’s for another story.

Anyway, I have attempted making money online through a couple of ways. Some works.. some don’t. Mind you, when I started, the Internet was not mature enough. (Geezz… I spoke like a wizened user of the Internet). Internet connection was still very expensive. So it wasn’t as easy as nowadays.

I am going to list the top 5 ways to earn money online that I have done before. This method will be ranked by profitability (Profit $$ = revenue – cost). Your cost will be both time and money cost.

The prerequisites to any of the following method is:

  • Good Internet Connection (as low cost as possible, free would be ideal – you may steal your neighbour’s wireless connection or you can work at an Internet Cafe while doing this).
  • A computer to access the internet.. DOH!
  • Willingness to learn and embrace the concept (ability to withstand any insult or objection from your non-geek friends who claim they live in real world).

None of the method I am listing is a get rich scheme. They require EFFORT!! If it’s too good to be true, it probably is not true.

Note: Do not attempt to do any of these during working hours – unless you want to get fired.

The easiest way is no. 1. Anyone can do it. Number 2 – 5 requires some webmastering skill.


1. Selling DIGITAL PRODUCT on EBAY

I have found that if I have a good resalable digital product, I am always able to move them on eBay. In the past I have sold:

  1. eBooks
  2. Templates (HTML, Flash, etc)
  3. Web Scripts (PHP, JavaScript, etc)
  4. Domain names
  5. Websites

eBay works on the concept that sales is a number game. Your product has very high visibility. Even when you are selling an absolute garbage, you may still make a sale. However, if your product is unique, useful and properly targetted, your conversion rate is higher.

My highest selling products are web packages. I scoured the internet for resalable templates, web scripts and eBooks, sort them out (lots of crap out there), repackage and sell them as downloadable package for $10 or $15 as CD/DVD.

I also made sure that I wrote a compelling sales copy and provide good photos to entice ebay users to buy my package. In the past, with minimum effort, I used to move 5-10 items perweek.

My time cost was spent heavily on the researching, repackaging the items and writing copy. After that.. it was a breeze. eBay+paypal only takes a tiny percentage of my sales.

So, let’s say you spent 2 hours repackaging and listing your items on eBay and your rate is $50-$80/hour. You will break even after 2 weeks with minimum sale. If your normal rate is less than $50/hour, then you’ll break even in less than a week.

Hint:

  1. To maximise your profitability, sell when eBay has special promotion such as no listing fee or low final valuation fee.
  2. Buy these stuff for $1 on eBay.com and resell them at $2 or $5 at local ebay (ebay.com.au, ebay.com.sg, etc). eBay.com users are more experienced. There are also more products there.
  3. Research eBay trend. If you’re selling web packages, check what time most of the geeks are online. Check what’s current hot stuff (i.e. mobile web template, ebook on dieting, etc).
  4. Use eBay application to turbolist multiple items (save you from copy and paste text all the time) and schedule when your listing should come out.

Ofcourse you can also sell the stuff from your garage or the clothes that you can’t fit into anymore.

2. Adsense Money from Google

The concept works by allowing google to advertise ads on your websites. For each click of google ads on your website, google will pay you money. The amount varies depending on the topic of your website. Some topics are highly niched (more expensive), some are very popular (low cost).

To do this, you need to have a website. You can build it or you can buy it. Your cost will be:

  • Web hosting and domain name (unless you can find an ad-free hosting account that allow google adsense).
  • The cost to buy or build the website (time and money)
  • The cost to update your website.

The key to be successful would be content, traffic and high-converting niche. You will need to update your website regularly to maintain or increase your traffic level. Your website must have unique and highly useful information in a very popular subject. You need to do very good SEO to make sure that your website ranks highly in search engines so you have a lot of traffic coming to your website.

OK… that seems like a lot of effort. Want to cheat??? use AUTOBLOGS.
(Attention bloggers: please do not spam me. You are still way ahead of autoblogs because your contents are unique and your fans love you because you’re interesting).

Back to AUTOBLOG.

You need… a cheap, reliable hosting account that can host multiple websites and domain names.

  • Install wordpress
  • Install auto-generating content plugins (such as PureCaffeine) – set it up to ‘steal’ content about highly niched but popular subjects
  • Install SEO plugins
  • Install Google XML Maps
  • Install Adsense plugins
  • voila…. you suddenly has a money making machine.

When I still have them, my autoblogs cost me $0 – $50 to set-up. $0 to host because my main web hosting is unlimited hosting. $2 – $9/year for domain name depending on if goDaddy have some specials. I used to have autoblogs about pets, wedding, health and work from home generating $10-15/month with no effort after the initial installation process.

Note: You can also earn google adsense money if you run a forum or user group (not just content website).

3. Advertising Money (not including Adsense)

  1. Pay-per-click (PPC) advertising. This works in a similar way as Adsense. Except this time, you will subscribe to different types (sometimes highly niched) of advertisers. You will need a website. You need to SEO-ed your website to the max. You need to update and maintain your website to get traffic and click on the ads. If you’re popular, you can set up your own PPC application to track click and invoice businesses who want to advertise on your website.
  2. You can also use twitter to get advertising money. It’s still PPC. So basically you tweets the ads on your twitter account. Your followers click on that ad, you get PPC money. Advertisers are paying 0.01 – 0.15 per click.
  3. Pay-per-view, usually charged at CPM/Cost-Per-Million (impression) or CPT/Cost-Per-Thousand (impression). If your website is very popular and influential, you can charge the advertiser higher. Note: impression means how many times the ad is rendered/displayed on your website.
  4. Advertorial/Writing reviews on your website. Again, this depends on your popularity. The more popular you’re the more likely businesses to pay you to advertise their products.
  5. Affiliates/Referral – This is one of the oldest advertising method. Basically, businesses pays a percentage of sales made when the buyer is redirected or come via a link on your website.

Method 3 and 4 are very popular amongst blogger. There are even specialised blogging advertising company set up to cater for this market. I have tried the above 5 methods. My favourite way is no. 1 and 4. I am working on no 3, but I lost so much traffic because I had neglected PatriciaChan.com for so long. I have recently decided to blog again so I will need to grow my readership.

4. Customer Group

How many times have you seen the ad – earn money by filling out surveys. Guess what? They do exist. Just make sure you join legitimate companies that pay you money or voucher you can use and has been established for years. My favourite at the moment is PureProfile, courtesy of Australia Post. I think my bunny also join EmailCash. But I swear.. I saw him more on PureProfile than EmailCash. PureProfile also pays you for visiting their advertiser’s website.

I don’t think this method has much potential to grow. Your earning power depends on how many businesses decided to advertise on these Customer Group websites. Do not quit your job if your retirement scheme is making money online from filling out surveys. This is only good if you want to kill some time or earn that $10 petrol voucher or try your luck on their sweeptakes.

5. Freelancing Online

To be honest, this is my biggest revenue stream online. I got people who found me online to design and develop them some web applications. I got people who engaged me to do SEO on their websites or simply provide some copywriting service.

I listed freelancing last because Freelancing requires the most effort out of the four method I listed above. Freelancing is not passive income. It is actually not a business. There is no profit. Your effort + cost = your revenue.

The only way you can profit is when you subcontract your service to another freelancer. Depending on the agreement with your buyer – this may be a breach of contract.

The reason why I included freelancing on the list is to highlight how it evolves as fast as the Internet evolves.

You can advertise yourself online and people will get you to do some work for them. You can join freelance sites like eLance or getafreelancer or guru or odesk and many others. You can even join design contest (crowdsourcing) to practice, build your portfolio and earn some money. I am not a big fan of crowdsourcing but I think they are helpful to designer from developing countries and help keep us on our toes (make sure you are alert, keep updating your skills so you can withstand the competition). They are also helpful for students of if you just started freelancing and want to build up your portfolio.


As you can see, my effort in using any of the above methods so far has been minimal. The income I got from them would not be enough for me to quit my job (besides, I kinda like my current job). So, to my bosses, if you read this – Don’t worry. As long as you keep on treating me well spoiling me, I’ll stick close to the company like a glue. However, apart from method no. 4, they all have the potential to grow and provide you with a steady income. You will still need to put some effort into it because.. again.. there is NO GET RICH QUICK SCHEME.

Anyway, this post was supposed to be short. Somehow it turns into a mini novel. SO, I can’t be bothered proofreading what I just wrote. Again, I have full-confidence in my readers’ ability to read my Engrish.

Ciaaooo!!

p.s. as a disclaimer, I make no guarantee that if you attempted any of the above method, it will generate some money for you. I am confident you will, but unless you are me… I won’t guarantee anything.

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All about getting a pet

I have always loved dogs and would like to own one. In the past, these are a few major reasons that stops me from getting a dog in Australia (despite me being so impulsive);-

  • We were renting – it’s harder to find a place to rent when you have pets
  • I moved a lot for work and study (3 cities, 20 different places in the past ten years)

Now, I am kinda settled, have my own place with space big enough to keep a small-medium sized dog or two. However, as you grow older, sense of responsibilities and common sense come along. (Or, in my case, I have my bunny to remind me of these responsibilities).

We’ve decided not to get a pet for a couple of years now. Due to these reasons:

  • We both work full-time and I also travel interstate quite a bit for work. So, most of the time the dog will be left alone at home. Noone to play with the dogs at home during office hours. By the time we’re home, we’ll probably be busy cooking dinner, cleaning up and want to enjoy some ‘me’ time and ‘us’ time.
  • We both have severe case of travel bugs. We travel at least once (for three weeks) for holiday… sometimes up to three times a year. We’ll have to find someone who will mind the pet while we are away. Pet lodging could easily double our holiday cost.
  • Pets are expensive to keep. I used to have dogs in Indonesia but my parents take care of the bill (food, clean-up, vet, etc). So I never really feel the burden. In Australia, the cost of pet food and pet-related bill (e.g. vet check up, medical cost, etc) are higher. 
  • Pets are expensive to buy – at least for the breeds of dogs I that I want. Puppies cost a minimum of $500+sundries at the pet shop. You may be able to get them from RSPCA or any animal rescue place for lower place but you may not be able to get the exact breed that you want.
  • You need to spend time with your dogs, take them for a walk and exercise. If you neglected your dogs, the authority will come after you (i.e. pet cruelty). You also have to pick-up after your dog if you take them for a walk (can’t ask a maid/servant to do it here – too expensive).

I’ll probably be able to find a work-around for the above reasons if I really want to have a dog. However, the main reason why I am not getting a pet right now is:

We don’t have kids now but we’re planning to start a family in a few years time. It’s better to have kids first before considering getting a pet because apparently puppies/dogs get jealous when you have kids. They want the attention and time you will to give to your kids.

However, if you have the kids first, the dogs won’t get jealous because the kids are already there when they join your family. Plus, the dogs will be the companions and playmates of your kids (if your kids like pets and not allergic to them, ofcourse).

Please, don’t ask me to get a cat instead of a dog because they are more independent, cheaper to keep, etc, etc. I like cats too as long as they belong to someone else (e.g. some of my friends have beautiful cats and I love to play them). I have nothing against cats but I just prefer dogs to cats.

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Quick tips: ActionScript 2 (AS2) eval keyword equivalent in ActionScript 3 (AS3)

ActionScript 3.0 is great! That’s if you look at it from a programmer perspective:

  • modular
  • object oriented
  • faster
  • more secure, etc etc…

But, if you’re a designer, you may be lamenting on how it was not as straight forward and how some great functions in AS2 is no longer supported by AS3. One such great function is the keyword eval

in AS2 if you need to access a variable (mainly MovieClip) and its properties, all you need to do is the variable name and the eval keyword. In AS3, you will need the variable name, the variable type and the variable location on the stage.

EXAMPLE

AS2:

  • eval(“myMovie_mc”);

AS3

//assuming the variable is on the same level as where your code is executing right now (i.e on a stage)

  • MovieClip(this.getChildByName(“myMovie_mc”)); //eval as a movie clip or
  • Sprite(this.getChildByName(“myMovie_mc”)) ;  //can be a sprite if it’s a one frame movie clip.

//Keyword this indicate your movie clip location is on the same level.
//if the variable is inside another movie clip called “myParentMovie”, use the parent movie

  • MovieClip(getChildByName(“myParentMovie”).myMovie_mc;  //eval as a movie clip or
  • Sprite(getChildByName(“myParentMovie”).myMovie_mc;  //eval as a Sprite or

My next quick tips would be buttons in AS3.

Why am I doing these series of quick tips? I am always working on multiple scripts and platform. Sometimes if I have not used AS3 for a few weeks or God forbid, months, I forgot. It’s sometimes easier for me to look it up on my blog than google search the whole www… or flip the book… or found similar codes in existing projects.

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